Colour is always a very personal choice for most people. With me I tend to always go for white or red as these are generally a no cost option. Refuse to pay extra for a different colour, total rip off. My personal favourite has been white for over 30 years. This was always a zero cost option until it suddenly became a 'cool' colour. Some manufacturers now charge for it.
We have a red 108. Bought it because that was the car that was available, and at a substantial 2K discount.