[Skunk]

What do you think of this story?

I always thought a DS1 would make a decent premium supermini.

http://www.autocar.co.uk/blogs/industry/should-psa-peugeot-citro%C3%ABn-axe-ds-brand

 

[LEM]

.It's just too late to create a standalone premium car brand nowadays, everyone knows it's part of Citroen.The Citroen brand itself should carry the budget image and Peugeot the premium image.